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Migrate 10 client sites at once

Describe it. Watch it build.

Impartial CMS turns a sentence into a complete multi-page website with real copy, a coherent design system and working forms. Then you edit everything, host it, measure it, and bring every client site you already run along with it.

impartial@builder: ~/new-site READY
Claude
[01] Gulf Coast Steel · Light editorial industrial
SECTION.BLOCKS
70+
production-grade section blocks
DESIGN.SYSTEMS
26
themes, applied in one click
PARALLEL.REBUILDS
10
client sites migrated at once
SITES.ON.AGENCY
Unlimited
hosted, with custom domains
How it works

From a sentence to a live site.

  1. Describe

    Say what you need, in your words.

    Business, location, audience and style. Claude plans the sitemap, picks typography and color and writes specific copy. No lorem ipsum, no stock layouts.

    • Attach reference screenshots of sites you like
    • Start blank or from an industry template
  2. Watch it build

    Pages assemble in front of you.

    Every change is a structured operation: set the theme, create pages, add sections from a library of hand-built blocks. Each one can be undone.

    • 70+ production-grade section blocks
    • Edits as a conversation: “add a careers page”
  3. Edit visually

    Nothing is locked behind a prompt.

    Click any heading and type. Drag sections, swap blocks, tune fonts, colors and radius site-wide. The AI and the editor change the same document.

    • Inline text, inspector, theme library
    • Desktop, tablet and phone editing
  4. Publish

    Live on your domain in one click.

    Host on a path, a subdomain or your own domain with automatic HTTPS. Sync clean static HTML to GitHub and give any site its own Railway deploy.

    • Version history with one-click restore
    • Static export, zero lock-in
Product tour

The real product, not a mockup.

Every screen below is a screenshot of Impartial CMS running real sites. Pick a part of the product to look closer.

impartialcms.com/editor/everflow
Impartial CMS editor with the AI Builder chat on the left, a selected Testimonials section on the canvas, a reference screenshot attached to the prompt and the inspector on the right
01 / 07 · AI builder

Describe the business. Claude builds the site.

One brief becomes a complete multi-page site: theme, pages, sections and real copy, assembled live in the editor. Then keep talking to it.

  • Attach reference screenshots to any prompt
  • Select a section and ask for just that change
  • Every AI change is one undo away
Learn more about AI builder
Everything included

One platform for the whole site lifecycle.

Build, edit, host, measure and maintain. The AI and the editor change the same document, so you can switch between them mid-thought.

AI

AI builder

  • Describe a business, get the full multi-page site
  • Theme, copy, pages and sections built live
  • Attach reference screenshots
  • Select a section and ask for a change
  • Fix with AI straight from the audit
Details
EDT

Visual editor

  • Drag-reorder layers, inline text editing
  • Inspector with every field of every block
  • Per-device padding and visibility
  • Entrance animations, custom CSS per section
  • Undo, redo, autosave, version history
Details
DSN

Blocks, themes, templates

  • 70+ section blocks
  • Interactive heroes, sliders, tabs, before and after, pricing toggles, countdowns
  • Industry blocks: restaurants, real estate, law, health, fitness, events, trades, careers
  • 26 design systems, applied in one click
  • 12 starter templates by industry
Details
CMS

Content

  • Global sections: edit once, update everywhere
  • Collections for blogs and projects, with RSS
  • Forms inbox with CSV export
  • Phone editor with bottom sheets
Details
AUD

Site audit

  • SEO, links and accessibility checks
  • Scores for the site and every page
  • Plain-language fixes, or Fix with AI
Details
ANL

Analytics

  • Privacy-friendly, no cookies
  • Visitors, pages, sources and devices
  • Conversions: form submits, call and email clicks
Details
HST

Hosting and deploys

  • Instant publish, unlimited sites on Agency
  • Custom domains with SSL via Railway, or subdomains
  • Static export and GitHub sync
  • One-click dedicated Railway deploys
Details
CNX

Impartial Connect

  • Connect an existing site repository
  • AI content map with exact source locations
  • Click-to-edit on the live site
  • Verified minimal diffs, commit or pull request
Details
Built with Impartial

Three briefs. Three live sites.

Real published sites from the starter templates, each with its own type, color and layout. Every word and section stays editable.

everflowseptic.com
Published site for Everflow, a 24/7 septic company, with a giant italic display headline and a liquid wordmark
Everflow[01]
Bold navy, giant italic display

$ A 24/7 septic pumping and installation company in North Florida. Heavy italic type and click-to-call everywhere.

gulfcoaststeel.com
Published site for Gulf Coast Steel, a light editorial industrial design with numbered principles
Gulf Coast Steel[02]
Light editorial industrial

$ Wholesale steel distributor. Editorial look, numbered principles, products, capabilities and a quote form.

allpurposestaffing.com
Published site for All Purpose Staffing with a job search hero and an open roles card
All Purpose Staffing[03]
Premium dark corporate

$ A staffing agency in 21 states. Job search hero, open roles on the home page, pages for seekers and employers.

Industrial SupplyHome Services BoldStaffing AgencyDesign StudioBistroLaw FirmDental ClinicReal Estate AgencySaaS ProductFitness GymChurch and CommunityLandscaping
For agencies

Migrate your whole portfolio.

Paste up to 200 client site URLs. The CMS crawls each one, rebuilds it with AI, audits it, publishes it and deploys it to Railway. Ten rebuilds run at once, so a portfolio moves in an afternoon instead of a quarter.

  1. M.01Paste URLs or a CSVUp to 200 sites per batch, up to 40 pages each.
  2. M.02Rebuild with AIFaithful to the original, or a fresh redesign from the theme library.
  3. M.03Audit and fixSEO, links and accessibility checked and fixed before anything goes live.
  4. M.04Publish and deployLive on Impartial hosting or each on its own Railway project.
  5. M.05Cut over cleanlyA redirect map CSV and a DNS checklist for every site.
  6. How agency migration works

Illustration of the migration board. Agency plan.

Impartial Connect

Already built in code? Connect it.

Link a repository and the AI maps every editable string to its exact file and line. Edit on the live site, review a minimal verified diff, then commit or open a pull request.

  • Click-to-edit on the live site
  • Exact source locations for every field
  • Commit directly or as a pull request
  • Webhook rescans on every push
  • Optional CMS-ready refactor pull request
Next.jsAstroRemixSvelteKitNuxtHugoJekyllHTML
Learn about Connect
impartialcms.com/connect/harbor-pine
Impartial Connect editing an existing Next.js site: content tree, the live site preview and a modified hero title with its exact source file and line
Ship it

Host, sync and deploy without leaving the editor.

[HOST.01]ONLINE

Hosting for every site

Every site is live the moment you publish: on its own subdomain or on a custom domain with SSL. Five sites on Pro, unlimited on Agency.

Gulf Coast Steel
gulfcoaststeel.com
Everflow
everflowseptic.com
Atelier Nord
ateliernord.studio
[SYNC.02]CONNECTED

GitHub sync

Export clean static HTML to any repository in a single commit, or download a zip.

a91f3c2Update Gulf Coast Steelnow
5be0d17Add careers page2h
0c44e9aInitial export3d
[DEPLOY.03]SUCCESS

One-click Railway deploys

Give a site its own Railway project, built from its GitHub repo with a zero-dependency Node server. Every sync redeploys.

+ project gulf-coast-steel
+ service from acme/gulf-coast-steel@main
+ domain gulf-coast-steel.up.railway.app
deployed in 38s
[DNS.04]VALID

Custom domains with SSL

Connect a domain, add the records we show you, and HTTPS is issued automatically.

TypeNameValueStatus
CNAMEwwwx7k2p.up.railway.app Valid
TXT_railway-verify.wwwrailway-verify=9f2c... Valid
Impartial CMS vs Elementor Pro

One platform instead of a plugin stack.

Elementor is a capable page builder for WordPress, with a far larger plugin ecosystem. If you would rather not run and patch WordPress for every client, here is what changes.

  • Price
    Impartial CMS
    Yes: Pro $49/mo or $468/yr. Hosting and AI credits included
    Elementor Pro
    Partly: $59 to $399/yr license. Hosting and AI are extra
  • Hosting and SSL
    Impartial CMS
    Yes: Included, with custom domains
    Elementor Pro
    No: Bring your own WordPress host
  • AI site generation
    Impartial CMS
    Yes: Full multi-page builds from a brief, monthly credits included
    Elementor Pro
    Partly: AI features sold separately
  • Sites
    Impartial CMS
    Yes: 5 on Pro, unlimited on Agency
    Elementor Pro
    Partly: Set by license tier
  • Maintenance
    Impartial CMS
    Yes: None. One platform, one update path
    Elementor Pro
    No: WordPress core, theme and plugin updates
  • Analytics and site audit
    Impartial CMS
    Yes: Built in, cookieless analytics
    Elementor Pro
    Partly: Through third-party plugins
  • Bulk client migration
    Impartial CMS
    Yes: Agency: up to 200 URLs, 10 rebuilds at once
    Elementor Pro
    No: Not built in
  • Edit sites built in code
    Impartial CMS
    Yes: Impartial Connect for Next.js, Astro, Hugo and more
    Elementor Pro
    No: WordPress sites only
  • GitHub sync and Railway deploys
    Impartial CMS
    Yes: Built in
    Elementor Pro
    No: Not built in
  • Add-on ecosystem
    Impartial CMS
    Partly: Curated library of 70+ blocks
    Elementor Pro
    Yes: Thousands of WordPress plugins

Elementor Pro pricing as publicly listed: $59 to $399 per year, billed annually, for the plugin license. Plans change; check elementor.com for current details.

Pricing

Hosting, AI and the editor. One price.

Other builders charge for the plugin, then for hosting, then for AI. Both plans include hosted sites, SSL, the visual editor, analytics and a monthly AI budget.

[PLAN.01]Most popular

Pro.

For freelancers and growing businesses.

$39/ month

$468 billed yearly

  • 5 hosted sites with SSL and custom domains
  • 1,000 AI credits every month (about 8 full site builds or 100+ edits)
  • Visual editor, 70+ section blocks and the full theme library
  • Impartial Connect for existing GitHub sites
  • GitHub sync and one-click Railway deploys
  • Built-in analytics, form inbox and version history
Start with Pro
[PLAN.02]

Agency.

For agencies moving and running client sites at scale.

$119/ month

$1,428 billed yearly

  • Unlimited hosted sites
  • 4,000 AI credits every month (about 30 full site builds)
  • Agency migration: rebuild up to 10 client sites at once
  • Each rebuilt site deployed to Railway automatically
  • Everything in Pro
  • Bring your own Claude API key for unmetered AI
  • Priority support
Start with Agency

Need more AI? Top up 1,000 credits for $15; top-ups never expire. Compare plans and credits

FAQ

Questions, answered.

How much does Impartial CMS cost?

Pro is $49 a month or $468 a year for 5 hosted sites and 1,000 AI credits a month. Agency is $149 a month or $1,428 a year for unlimited sites, 4,000 AI credits a month and bulk migration. Hosting, SSL, the editor, analytics and the form inbox are included in both.

What is an AI credit?

One credit is one cent of measured Claude usage, counted per AI turn from real token usage. A full multi-page site build typically uses 100 to 150 credits; a targeted edit such as "make the hero darker" uses about 3 to 15. Editing by hand in the visual editor never uses credits.

What if I run out of credits?

Buy a top-up pack: 1,000 credits for $15, one time. Top-up credits never expire and are used after your monthly credits. Your monthly allowance refreshes each billing period.

Is hosting included?

Yes. Every published site is hosted with SSL: on a subdomain, on your own custom domain, or on a dedicated Railway deployment built from its GitHub repository. Publishing is instant and every publish is saved as a version you can restore.

How does agency migration work?

Paste up to 200 client site URLs or upload a CSV. The CMS crawls each site, rebuilds it with AI (faithful to the original or a redesign), audits and fixes it, publishes it and can deploy each one to Railway. Ten rebuilds run at once. You get a redirect map CSV and a DNS checklist for every site.

I already have sites built in code. Do I have to rebuild them?

No. Impartial Connect links an existing repository, maps every editable string to its exact source location and lets you or your client edit content on the live site. Changes are written back as minimal, verified diffs, committed directly or as a pull request.

Who owns my sites and content?

You do. Export any site as clean static HTML at any time, sync it to your own GitHub repository, or deploy it to your own Railway project. Connected sites never leave your repository; we only write the commits you approve.

Do the built-in analytics need a cookie banner?

The analytics set no cookies and store no persistent identifiers. Visitors are counted with a salted hash that rotates every day, and raw events are kept for 90 days. You can turn analytics off per site.

[ TRANSMISSION.OPEN ]

Tell it what to build_

Your next site is a sentence away, and every word stays editable.

Impartial CMS: the AI website builder for businesses and agencies